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	<title>The PostOp Blog &#187; codecs</title>
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		<title>The PostOp Blog &#187; codecs</title>
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		<title>ProRes for the Rest of us</title>
		<link>http://nycpostop.wordpress.com/2008/09/08/prores-for-the-rest-of-us/</link>
		<comments>http://nycpostop.wordpress.com/2008/09/08/prores-for-the-rest-of-us/#comments</comments>
		<pubDate>Mon, 08 Sep 2008 18:09:11 +0000</pubDate>
		<dc:creator>Philip</dc:creator>
				<category><![CDATA[final cut pro]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[codecs]]></category>
		<category><![CDATA[fcp]]></category>
		<category><![CDATA[quicktime]]></category>

		<guid isPermaLink="false">http://nycpostop.wordpress.com/?p=305</guid>
		<description><![CDATA[ 
You may have heard of Prores but unless you&#8217;re running Final Cut Studio 2 you haven&#8217;t had the chance to work with the this codec.  Well now, Apple has kindly made it available to everyone.  
&#8220;Apple ProRes is a visually lossless format that provides uncompressed HD quality at SD data rates. 
It is an excellent [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nycpostop.wordpress.com&blog=4320725&post=305&subd=nycpostop&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p><a href="http://www.apple.com/downloads/macosx/apple/application_updates/appleproresquicktimedecoder10formac.html"> </a></p>
<p>You may have heard of Prores but unless you&#8217;re running Final Cut Studio 2 you haven&#8217;t had the chance to work with the this codec.  Well now, Apple has kindly made it available to everyone.  </p>
<p style="padding-left:30px;">&#8220;Apple ProRes is a visually lossless format that provides uncompressed HD quality at SD data rates. </p>
<p style="padding-left:30px;">It is an excellent choice for mastering and can easily be transcoded to distribution formats like H.264. With new support for playback on both Mac and Windows computers, Apple ProRes can also be used for review and approval of Final Cut Studio sequences.&#8221;</p>
<p><a href="http://www.apple.com/downloads/macosx/apple/application_updates/appleproresquicktimedecoder10formac.html" target="_blank">Download today!</a></p>
<p style="text-align:center;"><span style="color:#551a8b;text-decoration:underline;"><a href="http://www.apple.com/downloads/macosx/apple/application_updates/appleproresquicktimedecoder10formac.html"></a><a href="http://www.apple.com/downloads/macosx/apple/application_updates/appleproresquicktimedecoder10formac.html"><img class="alignnone size-full wp-image-309" title="qt-prores" src="http://nycpostop.files.wordpress.com/2008/09/qt-prores.jpg?w=160&#038;h=160" alt="" width="160" height="160" /></a></span></p>
<p><a href="http://www.apple.com/downloads/macosx/apple/application_updates/appleproresquicktimedecoder10formac.html"> </a></p>
<p style="text-align:center;"><span style="color:#551a8b;text-decoration:underline;"><a href="http://www.apple.com/downloads/macosx/apple/application_updates/appleproresquicktimedecoder10formac.html" target="_blank">Apple ProRes 1.0 Quicktime Decoder</a></span></p>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Philip</media:title>
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		<media:content url="http://nycpostop.files.wordpress.com/2008/09/qt-prores.jpg" medium="image">
			<media:title type="html">qt-prores</media:title>
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		<item>
		<title>When to stay in the native codec</title>
		<link>http://nycpostop.wordpress.com/2008/08/01/when-to-stay-in-the-native-codec/</link>
		<comments>http://nycpostop.wordpress.com/2008/08/01/when-to-stay-in-the-native-codec/#comments</comments>
		<pubDate>Fri, 01 Aug 2008 19:05:58 +0000</pubDate>
		<dc:creator>Philip</dc:creator>
				<category><![CDATA[final cut pro]]></category>
		<category><![CDATA[codecs]]></category>
		<category><![CDATA[Compression]]></category>
		<category><![CDATA[convert]]></category>
		<category><![CDATA[edit]]></category>
		<category><![CDATA[fcp]]></category>

		<guid isPermaLink="false">http://nycpostop.wordpress.com/2008/08/01/when-to-stay-in-the-native-codec/</guid>
		<description><![CDATA[Good article on when to stay in your native codec and when to convert to something else.

       <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nycpostop.wordpress.com&blog=4320725&post=136&subd=nycpostop&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p><a href="http://www.kenstone.net/fcp_homepage/when_to_stay_native.html">Good article </a>on when to stay in your native codec and when to convert to something else.</p>
<p><a href="http://www.kenstone.net/fcp_homepage/when_to_stay_native.html" target="_blank"><img src="http://nycpostop.files.wordpress.com/2008/08/article_logo.jpg" alt="" /></a></p>
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			<media:title type="html">Philip</media:title>
		</media:content>

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